Character Design • Graphic Design • Environment Design
Here’s a funny Farmers Ins. commercial I worked on a while ago. I designed the flaming mascot. I found this ad concept so flippin’ hilarious. The cocky mascot doing his mascot-thing in the car with his silly-ass fireball head, meanwhile the car is on fire… Hahahaha. Anyways, I had fun with this one.
Here’s the spot:
XFINITY Home came out with a horror short, The Neighborhood, this past Halloween. Its a fun, spooky concept, and I had a chance to help design the mysterious hood, as well as the “ghouls” that flash in some of the scenes.
Timed with Halloween, “THE NEIGHBORHOOD,” is set in an ordinary neighborhood where extraordinary things are happening. The XFINITY Home system and cameras play a pivotal role in linking the story together, creating an edge-of-your-seat product demo like nothing seen before.
Here are some of the designs:
Check out the short film… if you dare!
Here’s a sad little dragon I designed for the Buffalo Wild Wings Medieval Days commercial. The director wanted the dragon to look completely dejected and overworked, so I went through a number of iterations to make him appear more and more sickly and downtrodden. I sculpted this guy in Zbrush and sent the file off to Legacy Effects where he was he was 3D printed and turned into a puppet! Here is where the final design ended up.
Here are a few more early designs:
And here’s the commercial:
Here are a couple of unused, pitch-work Taheen designs I did for the film, The Dark Tower. These rodent-like creatures wear ill fitting human masks to try to blend in. Although it was a quick initial pass, I had fun working on this project!
I had a chance to help design the little plush panda, Ernie in the Tile commercial, Lost Panda | Together We Find. During the design process, we explored a number of variations of this little guy, but we finally dialed it into a cute, innocent, wide-eyed little fellow that wanders the world in search of its owner.
Here’s the final design:
Here are a number of the initial designs. The director felt many of these were too obvious and expected- possibly too Pixar-like. He wanted me to try moving the features around i.e. adjusting the eyes wider and lower on the face.
And here’s the commercial. (You may want to grab a box of tissues) 😉
Here’s a monster I designed for the Progressive commercial, The Closet. It was fun to explore some scarier options, but the client was concerned that it was too frightening, so I made him a bit friendlier in the final design.
Here are some earlier versions:
Here’s the spot:
Here’s an “egg” I created for the funny and bizarre Old Spice commercial, Cinema, starring Von Miller. I was asked to design a dry, cracked egg/ pod shape that Von would punch his way out of. Here is the final design that Legacy Effects referenced when they built the full size egg.
Here are a few more early versions of the egg-pod:
And the commercial:
Surfrider Foundation-Milwaukee‘s 5th annual Surf @Water, held on August 5th 2017, was a huge success. I am happy to be a part of the small, but dedicated team that pulls off these events.
Here are some beautiful shots of this year’s event by Kristopher Mark Photography.
Here are the print and press materials I created for the events:
I had a chance to design the cheesy flea costumes for the Geico- Fleas Playing Badminton commercial. They were intentionally low-tech for comedic effect.
Here’s the final design:
Initially I was asked to explore a more realistic flea costume design, but then they were determined to be too scary. I don’t disagree, and this just isn’t as funny:
Here’s the spot:
I helped design Little Wiser, the owl in the latest Trip Advisor ad campaign. He’s kind-of a mashup of a burrowing owl with horns. The Legacy Effects team did a fine job with the puppet.
Here’s the spot:
This is a fish I designed for the Snapple- Carp Diem commercial that aired a while back. I explored a couple types of fish, but the director and agency decided on a wide-eyed, bewildered looking fish, which was definitely funnier. I digitally sculpted this fish, so Legacy Effects 3D printed my design and turned it into the puppet for the spot.
Here are a few of the designs:
A while back I had the chance to help design the “RAPs” or “Hosts” from the USA tv series, Colony. I was never clued into what these things are, so I cranked out some various designs; some were more organic, some more “space suit” based. This design resonated with the production team, and they went for it. I was surprised how quickly the design process went, and before I know it, Legacy Effects was requesting the 3D files for print.
Here’s the final design:
The show is pretty cool. Check it out HERE!
I designed the bobblehead and the robot for the Hewlett Packard Enterprise commercials: Helping Michael say Yes with Hybrid IT and Helping Brian say Yes with Hybrid IT. I started with a rough scan of the actor for the bobblehead and then changed the expressions and finessed the details. Legacy Effects 3D printed the designs for the bobblehead and the robot.
Here are the designs:
And here are the commercials:
Toyota recently launched a new campaign: Toyota Safety Sense. It features a group of disgruntled crash test dummies who are no longer being utilized as often. I had the opportunity to help design these characters. Legacy Effects 3D printed my designs and puppeteered the dummies for the spots.
Here’s the spot:
Arco recently launched a campaign with Hanna the Dashboard Hula Girl. As per the treatment, she needed to be fun, innocent and have a slight vintage feel. I was tasked out to design Hanna and her various outfits as she travels around the USA. Legacy Effects 3D printed my design, and rigged her to be a functioning hula bobble.
Here are the final designs:
Here are a few of the commercials: