Geico- Fleas Playing Badminton

I had a chance to design the cheesy flea costumes for the Geico- Fleas Playing Badminton commercial. They were intentionally low-tech for comedic effect.

Here’s the final design:

Geico- Fleas Playing Badminton final designGeico- Fleas Playing Badminton final design

Initially I was asked to explore a more realistic flea costume design, but then they were determined to be too scary. I don’t disagree, and this just isn’t as funny:

Geico- Fleas Playing Badminton preliminary design deemed too scary ;)

Here’s the spot:

 

 

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