BMW Zeus and Hera Super Bowl 2022 Spot

I haven’t been working on as many commercials these days, as I have spent the last year and a half designing on Disney’s Star Wars series, as well as two seasons of Star Trek: Strange New Worlds, but I did get a chance to design Arnold Schwarzenegger as Zeus in the BMW Zeus & Hera Super Bowl 2022 spot.

Here are a few designs of Zeus and his luscious mane.

And a few still from the ad:

Bai Boatorcycle Commercial

I had fun designing the Boatorcycle for this funny Bia spot a while back. We went quite a few rounds on this one, but it was fun to explore just how cool and wacky this thing could be. Here’s a snapshot of the design process with the final and the WIPs.

Check out the spot:

 

 

Soda Stream 2020 Super Bowl Commercial

I had the opportunity to help design the gadgets in the Soda Stream Water on Mars 2020 Super Bowl commercial. I created a variety of designs for the water scanner and the water collector. I sent the final design files to Legacy Effects, who then 3D printed the pieces to be made into the props you see in the commercial.

Energizer Flossing Bots and Penguin Holiday Commercials

I worked on two Energizer commercials simultaneously, “Dancing Bots” and “Penguins Holiday”. Both commercials needed miniature dancing robots, that Legacy Effects would build and puppeteer. My final designs were shipped off to the talented Legacy crew to 3D print turn into the live-action characters you see on screen.

Here are the designs:

 

TurboTax “RoboChild” Super Bowl LIII commercial

I must admit that I am responsible for helping bring this “creepy” little fella into the world. In doing research for this guy, I came across some pretty disturbing A.I. humanoid robots. This guy couldn’t be too weird, but definitely not human- which is the pitch for the campaign: human CPA’s, not robots.

Here is “RoboChild”:

And here’s the spot that aired during Super Bowl 2019:

 

Borderlands 2 VR- Maya designs

These are some preliminary designs I created for the PlayStation live action Borderlands 2 VR- Maya commercial. Initially the agency wanted to explore a more stylized approach, so I played with some versions that were similar to the look of the game. Although the final commercial ended up being more cinematic, it was fun to do some visual exploration on this one.

Here’s the commercial:

 

Tortoise and Hare for FedEx commercial

I had a chance to design the plush tortoise and hare for the FedEx: Tortoise & the Hare spot. I had fun with this one, and being a life-long Looney Tunes fan, I definitely drew some inspiration from Bugs Bunny for the Hare.

Here’s the commercial:

 

Samsung Galaxy: Our Galaxy robot

This is a robot I helped design for the Samsung Galaxy: Our Galaxy commercial. Although, the robot was to be pretty simple and boxy, it had to be able to emote and utilize robotic appendages. Legacy Effects 3D printed my designs and brought this guy to life. The commercial is pretty sweet.

Here’s the commercial:

TurboTax Super Bowl Commercials

Here are number of designs I created for the most recent TurboTax campaign. Some of the Spots include: The Thing Under the Bed, Chupacabra, That Thing in the Woods & Werewolf.

The digital sculpt for Thing Under the Bed was milled out of foam, and Legacy Effects turned it into a giant puppet under the bed. The rest of the designs were sculpted and fabricated as actor suits and makeups.

Here are the spots:



Sprint Evelyn Super Bowl Commercial

I had the opportunity to help design Evelyn and a few other robots for the Sprint Super Bowl 2018 commercial: Evelyn. We went through a few rounds of Evelyn’s features. She needed to have an indifferent expression, with a subtle air of superiority, yet she couldn’t look mean.

I actually had the most fun designing the little robot who says, “You got a dumb face!”

Here are some of the designs:

Here’s the commercial: