I had fun designing the Boatorcycle for this funny Bia spot a while back. We went quite a few rounds on this one, but it was fun to explore just how cool and wacky this thing could be. Here’s a snapshot of the design process with the final and the WIPs.
I worked on two Energizer commercials simultaneously, “Dancing Bots” and “Penguins Holiday”. Both commercials needed miniature dancing robots, that Legacy Effects would build and puppeteer. My final designs were shipped off to the talented Legacy crew to 3D print turn into the live-action characters you see on screen.
I must admit that I am responsible for helping bring this “creepy” little fella into the world. In doing research for this guy, I came across some pretty disturbing A.I. humanoid robots. This guy couldn’t be too weird, but definitely not human- which is the pitch for the campaign: human CPA’s, not robots.
Here is “RoboChild”:
And here’s the spot that aired during Super Bowl 2019:
This is a little alien I helped Legacy Effects design for the Pepsi: The Encounter commercial featuring William H. Macy. The production on this one is pretty sweet, and the final reveal of this little dude is pretty funny.
These are some preliminary designs I created for the PlayStation live action Borderlands 2 VR- Maya commercial. Initially the agency wanted to explore a more stylized approach, so I played with some versions that were similar to the look of the game. Although the final commercial ended up being more cinematic, it was fun to do some visual exploration on this one.
I had a chance to design the plush tortoise and hare for the FedEx: Tortoise & the Hare spot. I had fun with this one, and being a life-long Looney Tunes fan, I definitely drew some inspiration from Bugs Bunny for the Hare.
This is a robot I helped design for the Samsung Galaxy: Our Galaxy commercial. Although, the robot was to be pretty simple and boxy, it had to be able to emote and utilize robotic appendages. Legacy Effects 3D printed my designs and brought this guy to life. The commercial is pretty sweet.
Here are number of designs I created for the most recent TurboTax campaign. Some of the Spots include: The Thing Under the Bed, Chupacabra, That Thing in the Woods & Werewolf.
The digital sculpt for Thing Under the Bed was milled out of foam, and Legacy Effects turned it into a giant puppet under the bed. The rest of the designs were sculpted and fabricated as actor suits and makeups.
I had the opportunity to help design Evelyn and a few other robots for the Sprint Super Bowl 2018 commercial: Evelyn. We went through a few rounds of Evelyn’s features. She needed to have an indifferent expression, with a subtle air of superiority, yet she couldn’t look mean.
I actually had the most fun designing the little robot who says, “You got a dumb face!”
Here’s a funny Farmers Ins. commercial I worked on a while ago. I designed the flaming mascot. I found this ad concept so flippin’ hilarious. The cocky mascot doing his mascot-thing in the car with his silly-ass fireball head, meanwhile the car is on fire… Hahahaha. Anyways, I had fun with this one.
XFINITY Home came out with a horror short, The Neighborhood, this past Halloween. Its a fun, spooky concept, and I had a chance to help design the mysterious hood, as well as the “ghouls” that flash in some of the scenes.
Timed with Halloween, “THE NEIGHBORHOOD,” is set in an ordinary neighborhood where extraordinary things are happening. The XFINITY Home system and cameras play a pivotal role in linking the story together, creating an edge-of-your-seat product demo like nothing seen before.
Here’s a sad little dragon I designed for the Buffalo Wild Wings Medieval Days commercial. The director wanted the dragon to look completely dejected and overworked, so I went through a number of iterations to make him appear more and more sickly and downtrodden. I sculpted this guy in Zbrush and sent the file off to Legacy Effects where he was he was 3D printed and turned into a puppet! Here is where the final design ended up.