I designed the initial pass at the giant Masterchief statue for the “Halo 5 Guardians Master Chief” and “Halo 5 Guardians Spartan Locke” commercials. The design ended up changing for the final commercials, but I thought I’d show some of the early design progress.
Check out one of the commercials below:
https://youtu.be/tHQiYPiNVEE
Here is a strong-arm guy design I did for the Skittles “Settle It” Super Bowl commercial. The amazing sculptors and makeup artists at Legacy Effects created a whole town full of strong armed citizens for the commercial.
This was a fun throw-back commercial to work on. I was asked to create a 3D version of the original 8-bit Pac-Man Ghost for the recent Bud Lite “Up for Whatever” Real Life Pac Man Super Bowl commercial. I handed my 3D model to Legacy Effects to be 3D printed. These ghosts were lit internally and worn by rollerskating stunt people in the full-scale 3D Pac Man game.
The owner of Brewco commissioned me to do a piece that was inspired by the cover art, “Back Story” by the artist Lorenzo Mattotti on the Sept 2014 issue of The New Yorker magazine. He requested that the woman’s tattoos be of hops and wheat, with the title “The Art of Beer”. I really liked the concept, and as I was playing around with it, I thought it could be cool to give it an Art Nouveau feel.
A little while back I was asked to design the robot for a Fedex Office Pack Plus commercial. Since the robot’s face is static, the director wanted to see different eye sizes to display different emotions. It looks like they opted for a uniform eye size in the final cut.
I handed over the final 3D model to Legacy Effects and they grew (3D printed) the suit parts and fabricated the rest. They did a great job, as always.
I got a kick out of the commercial:
http://youtu.be/1SKRSKXOh0s
Here is the latest Brewco poster, Serious About Beer. The owner commissioned me to create a Brewco Manhattan Beach version of the New Yorker cover featuring the illustration “Hip Hops” by Peter de Séve.
Here is the canvas print on display at Brewco Manhattan Beach, CA.
It’s not every day that you get asked to make a celebrity look ugly, but that is what I was tasked out to do for the latest DirecTV campaign featuring Rob Lowe. It was actually pretty challenging to make him look bad, since he’s rocking his “blue steel” is most of his shots.
Here are the designs I created for the Super Creepy Rob Lowe, Far Less Attractive Rob Lowe, Painfully Awkward Rob Lowe and Crazy Hairy Rob Lowecommercials:
Check out the commercials here:
http://youtu.be/UMfzh8Zfi5U
http://youtu.be/qNNkvQ9vkEM
http://youtu.be/KGeJV7_0Wsg
http://youtu.be/Uv4HikO0Z1A
I just completed the latest piece for the vintage-inspired poster series for Brewco Manhattan Beach. The client came up with the concept and the taglines, and then asked me to reference Norman Rockwell’s Soda Jerk for the piece. He essentially requested a 1950’s theme with a Victorian poster layout featuring a couple of flirting hipsters…
About six months ago I had the opportunity to design the creature for GE’s Ideas Are Scary commercial. Initially, the direction was that this “bird-like” creature had to be part Muppet, part Dr. Seuss, but it also had to be ambiguous, as it was supposed to be representative of an idea. Like the ugly duckling, this pitiful creature is ugly and repulsive from birth, but it eventually transforms into something beautiful.
The design process actually went on for a few months. The direction went from more bird-like, to less bird-like, to not at all bird-like. They asked for something that could be from The Labyrinth, but then that was too creature-like, so they wanted something like Big Bird, with simple, yet soulful eyes. They director and the agency were looking for the “ah-hah” moment. Eventually they settled on a furry bipedal creature with little beady black eyes.
The amazing crew at Legacy Effects brought this guy to life for the commercial. As always, they did an excellent job.
Here is a gallery of the design process, starting with my final stages:
Check out the commercial below. (You might want to grab some tissues).
Here are some alien designs I created for the 2015 Honda Fit, Yogis, Carpets, Yachts and Aliens commercial. The alien is a digital sculpt that was 3D printed, molded, cast, painted and then puppeteered.
Here are the designs:Here’s the commercial:
http://youtu.be/V8y6AdGnurI
Mark your calendars for the 2nd annual Surf @Water, a surf themed film fest and celebration on the beach benefitting the Surfrider Foundation. The event is Saturday August 23, at Atwater Beach in Shorewood, WI.
Here’s the official event poster I created for the 2nd Annual Surf @Water. Be sure to keep an eye out for these, as well as event flyers around town.
You can find prints of this, and the other Surf @Water posters at LakeLuster.com.
Here is a promo flyer I created for the event. We are waiting for a few more sponsors, then I will post the full poster.
Here’s a version of the poster that features the illustration.